GBS Blog

How Design Thinking at MBA School Leads to Career Success

Dec 13, 2018 3:56:07 PM / by Geneva Business School posted in MBA in digital marketing, mba school, digital marketing training

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Design thinking is a methodology used for solving complex problems. It can be employed in a wide variety of applications, including the design of new products or processes, but is often used to address what are known as wicked problems. These are problems which are ill-defined or tricky to pin down, either because they’re so closely interconnected with other problems, or because they involve satisfying incomplete, contradictory or shifting requirements.

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4 Advantages of Earning a DBA Degree

Dec 6, 2018 4:01:42 PM / by Geneva Business School posted in doctor of business administration, dba programs, dba degree

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Have you reached a plateau in your career? Are you looking for a way to compete for more lucrative, senior positions in top organizations? Or perhaps you want to acquire new skills in order to take on more responsibility with your current employer? Whatever your reasons for seeking further education, a Doctorate in Business Administration (DBA) can be an excellent option to help you reach your goals.

A DBA degree can be a great way to hone real-world skills, develop advanced professional insights and gain an impressive qualification that can help take your career to the next level, all while remaining in the workforce. If you’ve been considering this unique path, keep reading to learn more about why a DBA could be the right move for you.

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Applying to MBA school? 3 Reasons to Study in Switzerland

Dec 4, 2018 6:30:33 PM / by Geneva Business School posted in mba school, business school, mba in international relations

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For a small country of just over 8.5 million people, Switzerland has certainly accomplished a lot. Home to one of the world’s strongest economies and known for everything from its finance sector to its tourism industry to its food, the Central European nation has a proud history of innovation, global leadership and achievement.

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How a Sports Management Degree can Launch You into a Successful Public Relations Career

Nov 29, 2018 6:13:32 PM / by Geneva Business School posted in sports management degree, business school, sports management courses

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A degree in Sports Management can prepare students for a range of exciting jobs within the sports industry. Graduates can put their business and financial acumen to use as business analysts for a major sports league, exercise their cutting-edge digital marketing skills as marketing directors for popular sports teams or brands, or use the negotiation, management and strategy skills they’ve developed through their education to become sports agents for athletes. No matter where your own strengths and interests lie, there’s most likely a job in the sports industry that’s right for you.

If you’re interested in media and communications, then a career in public relations might be the right path to follow. Public relations representatives work with leagues, teams and individual athletes to maintain and improve their public image, often working with the media and drafting communications on behalf of their clients. It can be a challenging and fast-paced career, but rewarding and lucrative for those with the skills and talents to excel.

Here’s how a sports management degree can launch you into a successful public relations career.

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How the Swiss Learning Ideal Gives Our Business School Students an Advantage

Nov 20, 2018 5:08:35 PM / by Geneva Business School posted in entrepreneurship courses, bba in entrepreneurship, business school

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4 Reasons Why Our DBA Programs Benefit from a Global Perspective

Nov 8, 2018 4:15:40 PM / by Geneva Business School posted in doctor of business administration, dba programs, dba degree

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Interested in International Management Programs? A Brief Guide to International Etiquette

Nov 6, 2018 7:43:20 PM / by Geneva Business School posted in international management programs, MBA in international management, international management courses

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International Relations Careers Spotlight: Becoming a Foreign Service Officer

Nov 2, 2018 3:13:09 PM / by Geneva Business School posted in mba in international relations, international relations careers, international relations courses

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Many ambitious students enroll in International Relations courses hoping to go on to a career as a Foreign Service Officer (also known as a diplomat). It’s easy to understand why. For anyone interested in traveling the world and immersing themselves into other cultures, having a tangible and direct influence on global affairs, and constantly being shaped by and learning from different international perspectives, diplomacy can be an ideal career path.

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Work with the Stars as an Agent After Your Sports Management Degree

Oct 18, 2018 4:00:15 PM / by Geneva Business School posted in sports management courses, sports management degree, sports management careers

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The Importance of Mastering Google Analytics during an MBA in Digital Marketing

Oct 11, 2018 3:14:45 PM / by Geneva Business School

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Do you want to take your career to the next level? Are you trying to break into the digital marketing industry? Perhaps you’re looking to start your own business? Wherever your interest in an MBA in Digital Marketing originates, there’s no disputing the importance of mastering Google Analytics (GA) during your time at business school.

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